BARK BARK, Inc. - Fundamental Analysis
BEARISH
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BARK Stock | Fundamental Analysis & Investment Insights
NYSE
Consumer Cyclical
Specialty Retail
Current Price
Live
$0.92
Analyst Target
$2.33
+153.6%
Upside
52W High
$2.04
52W Low
$0.53
At a glance
Key valuation, profitability, growth, and risk metrics.
Updated Jan 24, 2026
Market cap
$157.87M
P/E
N/A
ROE
-33.6%
Profit margin
-7.8%
Debt/Equity
0.95
Dividend yield
N/A
AI Analysis
Powered by advanced machine learning algorithms
Confidence Score
85%
Analysis Accuracy
The Advanced Deterministic Scorecard reveals a Piotroski F-Score of 5/9, indicating stable but not strong financial health, while the absence of an Altman Z-Score prevents a definitive bankruptcy risk assessment. Despite a gross margin of 61.69%, the company is unprofitable with negative operating and net margins, declining revenue, and poor earnings quality. Earnings have consistently missed estimates over the last four quarters with an average surprise of -70.94%, and insider selling signals lack of confidence. Although the stock has rallied 41.8% in the past month, long-term performance is dismal with a 5-year return of -93.4%, and analyst target prices appear overly optimistic relative to fundamentals.
Key Strengths
High gross margin of 61.69% suggests strong pricing power or low cost of goods sold
Current ratio of 1.52 indicates sufficient short-term liquidity
Price/Sales of 0.35 is low, potentially signaling undervaluation relative to sales
Analyst recommendation consensus is 'buy' with a target price of $2.33
Recent 1-month price return of +41.8% suggests possible short-term momentum
Key Risks
Piotroski F-Score of 5 is borderline, with no clear strength in profitability or leverage metrics
Profit margin of -7.81% and ROE of -33.59% reflect deep unprofitability and poor return on equity
Revenue growth YoY is -15.20%, indicating shrinking top line
Insiders have sold $0.07M in shares with no buys in the last 6 months, signaling bearish sentiment
Forward P/E of -10.82 and negative earnings trend imply valuation multiples are not meaningful
Performance Snowflake
Multi-dimensional analysis across 5 key categories
Overall
28
Weak
45
28
25
40
0
AI Verdict
High risk, low quality, speculative
Key drivers: Negative profitability metrics, Declining revenue, Poor earnings surprise history, Lack of Altman Z-Score, Insider selling
Confidence
88%
Value
45/100
Ref P/E, PEG, Graham Number
Positives
- Low Price/Sales ratio of 0.35
- Price/Book of 1.83 below sector average Debt/Equity
Watchpoints
- Forward P/E negative at -10.82
- No Graham Number or Intrinsic Value available
- P/E and PEG ratios not meaningful due to losses
Future
28/100
Ref Growth rates
Positives
- Most recent Q/Q EPS growth of +25.0% (from large losses)
- Analyst target price implies 153% upside
Watchpoints
- Revenue growth YoY at -15.20%
- Earnings growth YoY at -400.0%
- No consistent earnings growth trajectory
Past
25/100
Ref Historical trends
Positives
- Some quarters beat estimates during 2022–2023
- Historical improvement in loss narrowing (e.g., 2022–2023)
Watchpoints
- 15 of 19 quarters missed or barely met estimates
- Average surprise in last 4 quarters: -70.94%
- 5-year price return of -93.4%
Health
40/100
Ref Altman Z-Score, Piotroski F-Score
Positives
- Piotroski F-Score of 5/9 (stable range)
- Current ratio of 1.52 supports short-term obligations
Watchpoints
- No Altman Z-Score available for distress risk
- Debt/Equity of 0.95 is moderate but concerning given losses
- Quick ratio of 0.63 indicates illiquidity in near-term without inventory
Dividend
0/100
Ref Yield, Payout
Positives
No standout positives identified.
Watchpoints
- No dividend paid (yield N/A)
- Dividend strength score of 0/100
Stock Price & Analyst Targets
Real-time price movements and analyst price targets
Current Price
$0.92
Analyst Target
$2.33
Upside/Downside
+153.6%
Multi-Horizon Performance vs Peers
Price momentum across 5Y → 1W horizons for BARK and closest competitors.
Updated 2026-01-23
| Company | 5Y | 3Y | 1Y | 6M | 1M | 1W |
|---|---|---|---|---|---|---|
|
BARK
BARK, Inc.
Primary
|
-93.4% | -50.5% | -52.6% | -9.8% | +41.8% | +0.8% |
|
BRLT
Brilliant Earth Group, Inc.
Peer
|
-89.6% | -61.7% | -18.5% | +12.4% | -8.7% | -9.2% |
|
AHMA
Ambitions Enterprise Management Co. L.L.C
Peer
|
+11.4% | +11.4% | +11.4% | +11.4% | -26.9% | -12.9% |
|
AKA
a.k.a. Brands Holding Corp.
Peer
|
-89.8% | -31.8% | -26.7% | +11.4% | +6.0% | +3.1% |
|
AOUT
American Outdoor Brands, Inc.
Peer
|
-63.5% | -11.3% | -38.6% | -9.2% | -7.4% | -9.7% |
Positive values indicate cumulative gains over the specified period. Comparables pulled from the same sector to highlight whether momentum is stock-specific or industry-wide.
Historical Performance Trends
Long-term financial metrics and growth patterns
Revenue & Net Income
Profit & Operating Margins
Return on Equity (ROE)
Quarterly Revenue Growth
Historical data shows last 12 quarters (3 years)
Valuation Metrics
Key valuation ratios and pricing indicators
P/E Ratio
N/A
Forward P/E
-10.82
PEG Ratio
N/A
P/B Ratio
1.83
P/S Ratio
0.35
EV/Revenue
0.39
EV/EBITDA
-5.35
Market Cap
$157.87M
Profitability
Profit margins and return metrics
Profit Margin
-7.81%
Operating Margin
-9.96%
Gross Margin
61.69%
ROE
-33.59%
ROA
-8.93%
Growth
Revenue and earnings growth rates
Revenue Growth
-15.2%
Earnings Growth
N/A
Q/Q Revenue Growth
N/A
Q/Q Earnings Growth
N/A
Financial Health
Balance sheet strength and liquidity metrics
Debt/Equity
0.95
Moderate
Current Ratio
1.52
Good
Quick Ratio
0.63
Poor
Cash/Share
$0.37
Quarterly Earnings History
EPS performance vs analyst estimates
2026-02-04
$N/A
2025-11-10
$-0.03
-100.0% surprise
2025-08-07
$-0.04
-38.3% surprise
2025-06-04
$-0.03
-74.5% surprise
Consumer Cyclical Sector Comparison
Comparing BARK against 94 companies in the Consumer Cyclical sector
(5 bullish, 49 neutral, 40 bearish)
Return on Equity (ROE)
-33.59%
This Stock
vs
6.02%
Sector Avg
-657.8%
(Below Avg)
Profit Margin
-7.81%
This Stock
vs
0.78%
Sector Avg
-1101.5%
(Weaker)
Debt to Equity
0.95
This Stock
vs
1.65
Sector Avg
-42.1%
(Less Debt)
Revenue Growth
-15.2%
This Stock
vs
7.65%
Sector Avg
-298.8%
(Slower)
Current Ratio
1.52
This Stock
vs
1.88
Sector Avg
-19.0%
(Weaker)
Similar Companies
Peer comparison within the same industry
| Company | AI Rating | Market Cap | P/E | ROE | Profit Margin | Price | |
|---|---|---|---|---|---|---|---|
|
BARK
BARK, Inc.
|
BEARISH | $157.87M | - | -33.6% | -7.8% | $0.92 | |
|
BRLT
Brilliant Earth Group, Inc.
|
BEARISH | $158.18M | - | -2.6% | -0.1% | $1.58 | |
|
AHMA
Ambitions Enterprise...
|
BEARISH | $153.98M | 129.5 | 19.1% | 5.9% | $5.18 | |
|
AKA
a.k.a. Brands Holding Corp.
|
BEARISH | $133.06M | - | -21.3% | -4.4% | $12.27 | |
|
AOUT
American Outdoor Brands, Inc.
|
BEARISH | $101.19M | - | -5.7% | -4.8% | $8.0 |
Recent Insider Trading
Insider buy and sell transactions from the last 6 months
| Date | Insider | Position | Transaction | Shares | Value |
|---|---|---|---|---|---|
| 2025-12-10 | MCGINTY JAMES J | Director | Sale | 60,000 | $37,608 |
| 2025-12-10 | WERDELIN HENRIK | Director | Sale | 50,000 | $32,695 |
| 2025-08-20 | MCLAUGHLIN ELIZABETH | Director | Stock Award | 185,139 | - |
| 2025-08-20 | MCGINTY JAMES J | Director | Stock Award | 185,139 | - |
| 2025-08-20 | BODNER LARRY E. | Director | Stock Award | 185,139 | - |
| 2025-08-20 | DODSON PAULETTE R. J.D. | Director | Stock Award | 185,139 | - |
| 2025-08-20 | MEYER MICHELE S. | Director | Stock Award | 185,139 | - |
| 2025-08-20 | MEEKER MATT | Officer and Director | Stock Award | 1,357,689 | - |
| 2025-08-20 | BLACK MICHAEL SCOTT | Officer | Stock Award | 200,000 | - |
Insider transactions can signal confidence or concerns about company prospects
Past News Coverage
Recent headlines mentioning BARK from our newsroom.
Newest → oldest
No matching news yet.