Public Introduces AI-Powered 'Generated Assets' for Custom Portfolio Hedging

Public has expanded its retail investing suite with the launch of 'Generated Assets,' a feature that enables users to create personalized indices through simple text prompts. The tool is designed to streamline the traditionally labor-intensive process of portfolio hedging and thesis-driven asset selection. By utilizing a swarm of AI agents, the platform scans the US equity market to identify companies that fit a user's specific criteria. For example, investors can prompt the AI to find companies positioned to benefit from rising oil prices or defense technology firms growing revenue by 25% year-over-year. The system provides transparent reasoning for why each specific stock is included in the generated index. To provide historical context, the platform allows users to backtest their custom ideas against the S&P 500 before committing capital. This integration of AI-driven research is part of a broader push by Public to enhance its analytical tools, which already include 'Alpha,' an AI research assistant for real-time and historical market data. Beyond the new AI capabilities, Public continues to position itself as a multi-asset hub offering stocks, bonds, options, and cryptocurrency. To attract new users, the company is currently offering an uncapped 1% match on assets transferred from other brokerage platforms.