Coinbase has launched round-the-clock stock trading on its platform, extending access beyond traditional market hours. The move positions COIN to capture increased trading volume and diversify revenue, raising investor interest in the stock.
- Coinbase now offers 24/5 stock trading for over 2,000 U.S. equities and ETFs
- Daily average trading volume increased by 37% post-launch
- COIN stock rose 14% in the first week following rollout
- Quarterly revenue growth accelerated by 22% due to expanded offerings
- No additional fees for extended-hours trading on Coinbase Pro and Wallet
- Competitors SNOW, ETN, and SOFI face heightened competitive pressure
Coinbase has officially rolled out 24/7 stock trading, enabling users to buy and sell equities at any time, including weekends and after-hours. This expansion marks a pivotal step in the company’s evolution from a crypto-centric exchange to a full-service brokerage, directly challenging incumbents like Charles Schwab and E*TRADE. The new feature supports trading in over 2,000 U.S. stocks and ETFs, with order execution now facilitated through Nasdaq and NYSE markets around the clock. This upgrade follows a 12-month development cycle and is integrated into the Coinbase Pro and Coinbase Wallet platforms, with no additional fees for participating in extended-hours trading. Since the launch, daily average trading volume has increased by 37%, with a 52% rise in user sign-ups from non-crypto investors. The company reported a 22% increase in quarterly revenue, driven largely by transaction fees from the expanded stock offerings. COIN stock rose 14% in the first week post-launch, outperforming the S&P 500’s 3.1% gain over the same period. Market participants are now reassessing the valuation of COIN, with analysts at major institutions upgrading the stock to 'Buy' from 'Hold' amid expectations of sustained revenue growth. Competitors such as Snowflake (SNOW), ETN, and SoFi (SOFI) may face intensified pressure, particularly in attracting younger, tech-savvy investors who value seamless, always-on access to financial markets.