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Corporate Score 25 Bullish

Jim Cramer Urges Investors to Acquire Take-Two Interactive Ahead of GTA 6 Launch

Mar 09, 2026 17:27 UTC
TTWO, CL=F, ^VIX
Short term

Jim Cramer has recommended buying Take-Two Interactive (TTWO) shares ahead of the anticipated release of Grand Theft Auto 6, citing the game's potential to drive revenue and market momentum. The stock has seen increased attention amid speculation about the next major title in the franchise.

  • Jim Cramer recommends buying Take-Two Interactive (TTWO) ahead of GTA 6 launch
  • GTA V has generated over $10 billion in lifetime sales
  • TTWO’s market cap is ~$56 billion with a forward P/E of 27.5
  • Digital sales account for 83% of TTWO’s revenue
  • Trading volume for TTWO rose 42% above 30-day average in five days
  • GTA 6 is expected to launch in late 2025

Jim Cramer, the renowned hedge fund manager and CNBC personality, has publicly advocated for investors to purchase shares of Take-Two Interactive (TTWO) in anticipation of the upcoming Grand Theft Auto 6 (GTA 6) release. Cramer emphasized that the game, expected to launch in late 2025, could serve as a catalyst for significant revenue growth and investor enthusiasm. He noted that the last major GTA title, GTA V, has generated over $10 billion in lifetime sales, with continued digital sales and in-game purchases contributing to sustained profitability. TTWO’s market capitalization currently stands at approximately $56 billion, reflecting a forward P/E ratio of 27.5, which Cramer argues remains reasonable given the anticipated demand for GTA 6. The company’s recent fiscal year saw revenue of $2.7 billion, with digital distribution now accounting for 83% of total sales—highlighting the shift toward recurring revenue models. With the game’s development reportedly in advanced stages and marketing plans already underway, Cramer believes the pre-launch phase presents a strategic entry point for investors. The broader gaming sector has also been influenced by investor sentiment around TTWO, with the S&P 500 Consumer Discretionary Index rising 1.8% over the past week. Related assets, such as the CME Group’s crude oil futures (CL=F) and the CBOE Volatility Index (^VIX), have shown slight movements, suggesting a modest shift in risk appetite. However, TTWO’s stock remains the primary focus, with trading volume increasing by 42% above its 30-day average in the past five days. Analysts tracking the stock are monitoring development timelines and platform exclusivity agreements, particularly around PlayStation and Xbox. Any delays or changes in release strategy could impact the stock’s trajectory, but current indicators point to a stable development path. Cramer’s call underscores growing confidence in the franchise’s ability to drive both top-line growth and brand loyalty.

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