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BF-B vs PM

BF-B
Brown-Forman Corporation
NEUTRAL
Price
$27.57
Market Cap
$12.77B
Sector
Consumer Defensive
AI Confidence
68%
PM
Philip Morris International Inc.
BULLISH
Price
$155.43
Market Cap
$241.95B
Sector
Consumer Defensive
AI Confidence
92%

Valuation

P/E Ratio
BF-B
16.31
PM
22.17
Forward P/E
BF-B
15.94
PM
21.59
P/B Ratio
BF-B
3.13
PM
-22.17
P/S Ratio
BF-B
3.28
PM
6.05
EV/EBITDA
BF-B
12.86
PM
16.14

Profitability

Gross Margin
BF-B
59.11%
PM
66.92%
Operating Margin
BF-B
29.44%
PM
40.75%
Profit Margin
BF-B
20.83%
PM
21.57%
ROE
BF-B
20.67%
PM
--
ROA
BF-B
8.21%
PM
14.94%

Growth

Revenue Growth
BF-B
-5.4%
PM
9.4%
Earnings Growth
BF-B
-13.9%
PM
13.1%

Financial Health

Debt/Equity
BF-B
0.64
PM
--
Current Ratio
BF-B
2.97
PM
0.85
Quick Ratio
BF-B
0.96
PM
0.37

Dividends

Dividend Yield
BF-B
3.26%
PM
3.78%
Payout Ratio
BF-B
52.98%
PM
78.76%

AI Verdict

BF-B NEUTRAL

The Advanced Deterministic Scorecard shows a Piotroski F-Score of 6/9, indicating stable financial health, but the absence of an Altman Z-Score limits distress risk assessment. Despite solid profitability metrics like a 29.44% operating margin and 20.67% ROE, the company faces declining revenue and earnings, with YoY revenue down 5.40% and earnings down 13.90%. The stock trades above the Graham Number of $18.30 at $27.57, supported by a 3.26% dividend yield and analyst target of $30.26, but weak recent earnings surprises and insider selling temper optimism.

Strengths
Strong profitability with operating margin of 29.44% and ROE of 20.67%, well above sector averages
Healthy balance sheet with a current ratio of 2.97 and moderate debt/equity of 0.64
Piotroski F-Score of 6 indicates stable financial condition
Risks
Revenue and earnings declining YoY by 5.40% and 13.90% respectively, signaling operational headwinds
Recent earnings misses: 0 out of last 4 quarters beat estimates, with an average surprise of -4.36%
Insider selling activity: CEO sold $0.15M in shares, indicating bearish sentiment
PM BULLISH

Philip Morris International (PM) presents a compelling investment case supported by strong profitability, consistent earnings growth, and a resilient dividend profile. Despite near-term price weakness over the past six months (-7.3%), the stock has delivered exceptional long-term returns (+153.1% over 5Y), underpinned by robust YoY EPS growth of 17.3% and a track record of beating earnings estimates in 22 of the last 25 quarters. The company’s high operating margin (40.75%) and gross margin (66.92%) reflect pricing power and cost discipline in a defensive sector, while its forward P/E of 21.59 appears justified given growth and stability. Analysts concur with a unanimous buy rating and a $185.75 target price, implying ~19.5% upside, reinforcing confidence in continued outperformance.

Strengths
Exceptional profitability with operating margin of 40.75% and gross margin of 66.92%, among the highest in consumer defensive sector
Consistent earnings growth: 13.1% YoY and 17.3% most recent Q/Q EPS growth, demonstrating strong underlying momentum
Outstanding earnings surprise record: 22 out of 25 quarters beat estimates, with an average surprise of +4.82% over the last four
Risks
Negative Price/Book ratio (-22.17) suggests deep negative equity, likely due to aggressive share buybacks exceeding retained earnings
Weak liquidity profile: current ratio of 0.85 and quick ratio of 0.37 indicate potential near-term cash flow pressure
Missing key financials (debt/equity, EV, cash/debt) limits full health assessment and raises transparency concerns

Compare Another Pair

BF-B vs PM: Head-to-Head Comparison

This page compares Brown-Forman Corporation (BF-B) and Philip Morris International Inc. (PM) across key fundamental metrics including valuation ratios, profitability margins, growth rates, financial health indicators, and dividend metrics. Each metric highlights the better-performing stock so you can quickly identify relative strengths and weaknesses.

Our AI engine independently analyzes each company's financials, competitive position, and market conditions to produce a verdict (Bullish, Neutral, or Bearish) along with key strengths and risks. Use this comparison alongside your own research to make informed investment decisions.

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