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DEO vs PM

DEO
Diageo plc
BEARISH
Price
$79.29
Market Cap
$44.08B
Sector
Consumer Defensive
AI Confidence
85%
PM
Philip Morris International Inc.
BULLISH
Price
$155.43
Market Cap
$241.95B
Sector
Consumer Defensive
AI Confidence
92%

Valuation

P/E Ratio
DEO
18.31
PM
22.17
Forward P/E
DEO
12.32
PM
21.59
P/B Ratio
DEO
68.44
PM
-22.17
P/S Ratio
DEO
2.23
PM
6.05
EV/EBITDA
DEO
32.41
PM
16.14

Profitability

Gross Margin
DEO
60.0%
PM
66.92%
Operating Margin
DEO
31.29%
PM
40.75%
Profit Margin
DEO
12.19%
PM
21.57%
ROE
DEO
19.72%
PM
--
ROA
DEO
7.21%
PM
14.94%

Growth

Revenue Growth
DEO
-4.0%
PM
9.4%
Earnings Growth
DEO
2.9%
PM
13.1%

Financial Health

Debt/Equity
DEO
1.77
PM
--
Current Ratio
DEO
1.6
PM
0.85
Quick Ratio
DEO
0.57
PM
0.37

Dividends

Dividend Yield
DEO
4.19%
PM
3.78%
Payout Ratio
DEO
95.64%
PM
78.76%

AI Verdict

DEO BEARISH

Despite a strong Piotroski F-Score of 7/9 indicating operational stability, DEO is exhibiting severe fundamental decay and technical weakness. The stock is trading at a significant premium to both its Graham Number ($10.62) and Intrinsic Value ($49.15), while facing a catastrophic collapse in earnings growth (-62.3% YoY EPS). A dividend payout ratio of 95.64% is unsustainable given the negative revenue growth and crashing quarterly EPS, suggesting a high risk of a dividend cut. The technical trend is completely bearish (0/100), and long-term price performance is dismal (-49.1% over 5 years).

Strengths
Strong Piotroski F-Score (7/9) suggesting solid short-term financial health
High Gross Margins (60.00%) and Operating Margins (31.29%)
Robust Return on Equity (ROE) of 19.72%
Risks
Unsustainable dividend payout ratio (95.64%)
Severe earnings contraction (-78.6% Q/Q EPS growth)
Negative revenue growth (-4.00% YoY)
PM BULLISH

Philip Morris International (PM) presents a compelling investment case supported by strong profitability, consistent earnings growth, and a resilient dividend profile. Despite near-term price weakness over the past six months (-7.3%), the stock has delivered exceptional long-term returns (+153.1% over 5Y), underpinned by robust YoY EPS growth of 17.3% and a track record of beating earnings estimates in 22 of the last 25 quarters. The company’s high operating margin (40.75%) and gross margin (66.92%) reflect pricing power and cost discipline in a defensive sector, while its forward P/E of 21.59 appears justified given growth and stability. Analysts concur with a unanimous buy rating and a $185.75 target price, implying ~19.5% upside, reinforcing confidence in continued outperformance.

Strengths
Exceptional profitability with operating margin of 40.75% and gross margin of 66.92%, among the highest in consumer defensive sector
Consistent earnings growth: 13.1% YoY and 17.3% most recent Q/Q EPS growth, demonstrating strong underlying momentum
Outstanding earnings surprise record: 22 out of 25 quarters beat estimates, with an average surprise of +4.82% over the last four
Risks
Negative Price/Book ratio (-22.17) suggests deep negative equity, likely due to aggressive share buybacks exceeding retained earnings
Weak liquidity profile: current ratio of 0.85 and quick ratio of 0.37 indicate potential near-term cash flow pressure
Missing key financials (debt/equity, EV, cash/debt) limits full health assessment and raises transparency concerns

Compare Another Pair

DEO vs PM: Head-to-Head Comparison

This page compares Diageo plc (DEO) and Philip Morris International Inc. (PM) across key fundamental metrics including valuation ratios, profitability margins, growth rates, financial health indicators, and dividend metrics. Each metric highlights the better-performing stock so you can quickly identify relative strengths and weaknesses.

Our AI engine independently analyzes each company's financials, competitive position, and market conditions to produce a verdict (Bullish, Neutral, or Bearish) along with key strengths and risks. Use this comparison alongside your own research to make informed investment decisions.

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