GOOG vs MAX
Valuation
Profitability
Growth
Financial Health
Dividends
AI Verdict
Alphabet exhibits a stable deterministic health profile with a Piotroski F-Score of 4/9 and an exceptionally low Debt/Equity ratio of 0.16. While fundamental profitability is elite (ROE 35.71%, Profit Margin 32.81%), the stock is currently trading at a premium, exceeding its growth-based intrinsic value of $318.90 and significantly surpassing its Graham Number of $91.41. The outlook is tempered by a bearish technical trend (10/100) and consistent insider selling, including transactions by the CEO, despite a 'strong_buy' analyst consensus.
MediaAlpha (MAX) presents a contradictory profile: a strong Piotroski F-Score of 7/9 indicates robust operational health, yet the Graham Number ($0.81) suggests extreme overvaluation relative to book value. While the company is delivering massive earnings surprises and boasts an attractive Forward P/E of 6.60, the negative YoY revenue growth (-3.20%) and aggressive insider selling create significant headwinds. The stock is currently trading near its growth-based intrinsic value of $11.51, but lacks technical momentum and insider support.
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GOOG vs MAX: Head-to-Head Comparison
This page compares Alphabet Inc. (GOOG) and MediaAlpha, Inc. (MAX) across key fundamental metrics including valuation ratios, profitability margins, growth rates, financial health indicators, and dividend metrics. Each metric highlights the better-performing stock so you can quickly identify relative strengths and weaknesses.
Our AI engine independently analyzes each company's financials, competitive position, and market conditions to produce a verdict (Bullish, Neutral, or Bearish) along with key strengths and risks. Use this comparison alongside your own research to make informed investment decisions.