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CHH

BEARISH
$119.07 Live
Choice Hotels International, Inc. · NYSE
Target $113.33 (-4.8%)
$84.04 52W Range $136.45

At a glance

Key valuation, profitability, growth, and risk metrics.

Updated Apr 25, 2026
Market cap
$5.45B
P/E
15.07
ROE
544.2%
Profit margin
37.7%
Debt/Equity
11.16
Dividend yield
0.97%

AI Analysis

AI-powered fundamental assessment

Confidence
85%
The company exhibits significant financial fragility, evidenced by a weak Piotroski F-Score of 3/9 and a precarious Debt/Equity ratio of 11.16. Valuation is severely stretched, with the current price of $119.07 trading at a massive premium to both the Graham Number ($26.45) and the Intrinsic Value ($54.81). While profit margins remain high, negative earnings growth (-13.6% YoY) and poor liquidity (Current Ratio 0.87) signal operational distress. Combined with bearish insider activity and a 0/100 technical trend, the risk-reward profile is highly unfavorable.

Key Strengths

Exceptionally high gross margins (90.65%)
Strong operating margins (45.00%)
High Return on Assets (10.42%)
Low dividend payout ratio (14.56%) indicating dividend safety
Strong historical profit margins relative to sector averages

Key Risks

Extreme leverage with a Debt/Equity ratio of 11.16
Liquidity risk indicated by a Current Ratio of 0.87 and Quick Ratio of 0.57
Negative earnings growth (-13.6% YoY and -16% Q/Q)
Severe overvaluation relative to book value (P/B of 29.99)
Bearish technical trend and negative insider sentiment
AI Fair Value Estimate
Based on comprehensive analysis
$54.81
-54.0% below current price

Performance Snowflake

Multi-dimensional analysis across 5 key categories

Overall
33
Weak
Value
20
Future
30
Past
60
Health
15
Dividend
40
AI Verdict
High Risk / Overvalued
Key drivers: Extreme Debt/Equity ratio, Piotroski F-Score of 3/9, Price significantly above Intrinsic Value, Declining earnings growth
Confidence
90%
Value
20/100

Ref P/E 15.07, PEG 2.30, Graham Number $26.45

Positives
  • P/E is lower than sector average
Watchpoints
  • Price is 4.5x the Graham Number
  • Price is 2.1x the Intrinsic Value
  • P/B ratio of 29.99 is extreme
Future
30/100

Ref Growth rates

Positives
  • Slight positive revenue growth (2.4%)
Watchpoints
  • Negative YoY earnings growth (-13.6%)
  • Negative Q/Q earnings growth (-16%)
  • High PEG ratio suggests growth does not justify price
Past
60/100

Ref Historical trends

Positives
  • Consistent high profit margins
  • Strong ROE (though inflated by debt)
Watchpoints
  • Recent earnings surprises have become less consistent
  • 1Y price change is negative (-4.6%)
Health
15/100

Ref Piotroski F-Score

Positives
  • ROA is positive
Watchpoints
  • Piotroski F-Score 3/9 (Weak)
  • Debt/Equity 11.16 is dangerously high
  • Current Ratio < 1.0
Dividend
40/100

Ref Yield, Payout

Positives
  • Very low payout ratio (14.56%)
Watchpoints
  • Very low dividend yield (0.97%)
  • Low dividend strength score (25/100)

Stock Price & Analyst Targets

Real-time price movements and analyst price targets

Current Price
$119.07
Analyst Target
$113.33
Upside/Downside
-4.8%

Multi-Horizon Performance vs Peers

Price momentum across 5Y → 1W horizons for CHH and closest competitors.

Updated 2026-04-24
CHH
Choice Hotels International, Inc.
Primary
5Y
+10.7%
3Y
-3.4%
1Y
-4.6%
6M
+23.2%
1M
+20.1%
1W
-0.1%
CZR
Caesars Entertainment, Inc.
Peer
5Y
-72.4%
3Y
-41.5%
1Y
+11.9%
6M
+7.8%
1M
+3.2%
1W
+0.6%
BFA
Bright Horizons Family Solutions Inc.
Peer
5Y
-38.4%
3Y
+19.7%
1Y
-20.7%
6M
-18.8%
1M
-7.2%
1W
-2.9%
BOO
Boot Barn Holdings, Inc.
Peer
5Y
+207.6%
3Y
+150.7%
1Y
+9.2%
6M
+5.4%
1M
-2.8%
1W
-4.5%
BC
Brunswick Corporation
Peer
5Y
+6.5%
3Y
+15.8%
1Y
+30.3%
6M
+44.4%
1M
+14.1%
1W
-2.2%

Positive values indicate cumulative gains over the specified period. Comparables pulled from the same sector to highlight whether momentum is stock-specific or industry-wide.

Historical Performance Trends

Long-term financial metrics and growth patterns

Revenue & Net Income

Profit & Operating Margins

Return on Equity (ROE)

Quarterly Revenue Growth

Historical data shows last 12 quarters (3 years)

Valuation Metrics

Key valuation ratios and pricing indicators

P/E Ratio
15.07
Forward P/E
15.38
PEG Ratio
2.3
P/B Ratio
29.99
P/S Ratio
5.56
EV/Revenue
7.56
EV/EBITDA
14.65
Market Cap
$5.45B

Profitability

Profit margins and return metrics

Profit Margin 37.73%
Operating Margin 45.0%
Gross Margin 90.65%
ROE 544.21%
ROA 10.42%

Growth

Revenue and earnings growth rates

Revenue Growth +2.4%
Earnings Growth -13.6%
Q/Q Revenue Growth +0.1%
Q/Q Earnings Growth -16.0%

Financial Health

Balance sheet strength and liquidity metrics

Debt/Equity
11.16
High debt
Current Ratio
0.87
Weak
Quick Ratio
0.57
Poor
Cash/Share
$0.99

Financial Statement Flow

Interactive flow visualization showing how money moves through the company Q4 2025

Revenue
$0.4B
Gross Margin
53.0%
Op. Margin
26.7%
Net Margin
16.3%
Total Assets
$2.9B
Liabilities
$2.7B
Equity
$0.2B
Debt/Equity
15.10x
Operating CF
$0.1B
CapEx
$-0.0B
Free Cash Flow
$0.1B
FCF Yield
61%

Quarterly Earnings History

EPS performance vs analyst estimates

2026-04-30
$N/A
2026-02-19
$1.37
+13.6% surprise
2025-11-05
$2.1
-4.4% surprise
2025-08-06
$1.92
+1.0% surprise

Consumer Cyclical Sector Comparison

Comparing CHH against 335 companies in the Consumer Cyclical sector (21 bullish, 103 neutral, 211 bearish)
P/E Ratio
15.07
This Stock
vs
34.91
Sector Avg
-56.8% (Discount)
Return on Equity (ROE)
544.21%
This Stock
vs
-52.44%
Sector Avg
-1137.7% (Below Avg)
Profit Margin
37.73%
This Stock
vs
-6.55%
Sector Avg
-676.1% (Weaker)
Debt to Equity
11.16
This Stock
vs
1.46
Sector Avg
+666.9% (Higher)
Revenue Growth
2.4%
This Stock
vs
31.93%
Sector Avg
-92.5% (Slower)
Current Ratio
0.87
This Stock
vs
2.43
Sector Avg
-64.3% (Weaker)

Similar Companies

Peer comparison within the same industry

Recent Insider Trading

Insider buy and sell transactions from the last 6 months

LANDSMAN LIZA K
Director
Stock Award
2026-04-15
16 shares · $1,974
MAUREEN SULLIVAN D
Director
Stock Award
2026-04-15
22 shares · $2,694
VIEIRA DONNA F
Director
Stock Award
2026-04-15
2 shares · $241
RAMIREZ SANCHEZ RAUL
Officer
Stock Award
2026-04-15
8 shares · $960
SMITH GORDON A
Director
Stock Award
2026-04-15
13 shares · $1,581
CIMEROLA PATRICK J
Officer
Stock Award
2026-04-15
67 shares · $7,944
KOCH MONTE J M
Director
Stock Award
2026-04-15
27 shares · $3,188
SHAMES ERVIN R
Director
Stock Award
2026-04-15
98 shares · $11,609
JEWS WILLIAM L
Director
Stock Award
2026-04-15
15 shares · $1,769
TAGUE JOHN P
Director
Stock Award
2026-04-15
61 shares · $7,274
OAKSMITH SCOTT E
Chief Financial Officer
Sell
2026-03-18
2,203 shares · $220,342
DRAGISICH DOMINIC E
Officer
Stock Award
2026-02-26
12,225 shares
RAMIREZ SANCHEZ RAUL
Chief Operating Officer
Stock Award
2026-02-26
5,731 shares
ABDALLA NOHA
Officer
Stock Award
2026-02-26
1,872 shares
SCOZZAFAVA ANNA
Officer
Stock Award
2026-02-26
1,254 shares
Insider transactions can signal confidence or concerns about company prospects

SEC Filings

Recent regulatory filings from the SEC EDGAR database

DEF 14A
DEF 14A
2026-04-22

Church & Dwight Co., Inc. (CHH) filed a definitive proxy statement on April 22, 2026, providing shareholders with necessary information and voting materials for the upcoming annual meeting.

8-K
8-K
2026-02-20

Church & Dwight Co., Inc. (CHH) likely filed this 8-K to report its fourth-quarter and full-year financial results for 2025.

10-K
10-K
2026-02-19

Church & Dwight Co., Inc. (CHH) filed its 10-K on February 19, 2026, providing comprehensive disclosures on its business operations, risk factors, and financial condition. While specific financial metrics were not included in the provided excerpts, the filing contains detailed management analysis and a dedicated section outlining the company's primary operational risks.

8-K
8-K
2026-02-19

Church & Dwight Co., Inc. likely reported its fourth-quarter and full-year financial results.

8-K
8-K
2026-01-06

Church & Dwight Co., Inc. filed a current report on January 6, 2026, likely to disclose preliminary year-end financial results or a material change in corporate governance.

10-Q
10-Q
2025-11-05

CHH's 10-Q filing dated November 5, 2025, includes disclosures regarding risk factors and unregistered sales of equity securities. The report also contains sections addressing defaults upon senior securities and mine safety disclosures, though specific financial metrics were not provided in the excerpt.

8-K
8-K
2025-11-05

Church & Dwight Co., Inc. filed an 8-K on November 5, 2025, likely to report its third-quarter financial results.

10-Q
10-Q
2025-08-06

CHH submitted its 10-Q filing on August 6, 2025, which includes sections addressing risk factors, unregistered sales of equity securities, and defaults upon senior securities. No specific financial metrics or detailed risk descriptions were provided in the available excerpt.

8-K
8-K
2025-08-06

Church & Dwight Co., Inc. likely reported its second-quarter financial results.

8-K
8-K
2025-05-15
8-K
8-K
2025-05-15

Church & Dwight Co., Inc. reported its financial results for the first quarter of 2025.

10-Q
10-Q
2025-05-08
8-K
8-K
2025-05-08
DEF 14A
DEF 14A
2025-04-15
10-K
10-K
2025-02-20
Data sourced from SEC EDGAR. AI summaries generated automatically.

Wall Street Analysts

Professional analyst ratings and price targets

Consensus
HOLD
15 analysts
Susquehanna
2026-04-23
Maintains
Neutral Neutral
JP Morgan
2026-04-21
Maintains
Neutral Neutral
Barclays
2026-04-16
Maintains
Underweight Underweight
Morgan Stanley
2026-04-10
Maintains
Underweight Underweight
Truist Securities
2026-03-26
Maintains
Buy Buy
Morgan Stanley
2026-03-10
Maintains
Underweight Underweight
Wells Fargo
2026-02-20
Maintains
Underweight Underweight
Barclays
2026-02-20
Maintains
Underweight Underweight
JP Morgan
2026-02-03
Maintains
Neutral Neutral
Goldman Sachs
2026-02-03
Maintains
Neutral Neutral

Past News Coverage

Recent headlines mentioning CHH from our newsroom.

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