PG
BEARISH
$145.71
Live
The Procter & Gamble Company · NYSE
Target $163.27
(+12.1%)
$137.62
52W Range
$170.99
At a glance
Key valuation, profitability, growth, and risk metrics.
Updated Apr 24, 2026
Market cap
$340.49B
P/E
21.59
ROE
31.6%
Profit margin
19.3%
Debt/Equity
0.69
Dividend yield
2.92%
AI Analysis
AI-powered fundamental assessment
Confidence
85%
PG exhibits a stable financial foundation with a Piotroski F-Score of 6/9, but it is severely overvalued relative to its deterministic baselines. The current price of $145.71 represents a massive premium over the Graham Number ($58.45) and Intrinsic Value ($47.25), while a PEG ratio of 3.92 indicates the valuation is disconnected from its stagnant growth. Negative earnings growth (-5.40% YoY) combined with bearish insider activity and a 0/100 technical trend suggests significant downside risk despite the company's operational efficiency.
Key Strengths
Exceptional Return on Equity (ROE) of 31.56%
Strong gross margins (51.19%) and operating margins (26.30%)
Consistent track record of beating earnings estimates over 25 quarters
Stable financial health as indicated by a Piotroski F-Score of 6/9
Dominant market position in the Consumer Defensive sector
Key Risks
Extreme valuation premium over Graham and Intrinsic value estimates
Negative earnings growth (-5.40% YoY and -6.70% Q/Q)
Weak liquidity ratios with a Current Ratio of 0.72 and Quick Ratio of 0.47
Bearish insider sentiment with $55.46M in net sales and zero buys
Stagnant revenue growth (1.50% YoY) limiting future upside
AI Fair Value Estimate
Based on comprehensive analysis
$72.5
-50.2% below current price
Performance Snowflake
Multi-dimensional analysis across 5 key categories
Overall
52
Moderate
20
30
85
65
60
AI Verdict
Overvalued Quality
Key drivers: Severe valuation gap, Negative earnings growth, Strong operational margins, Bearish technicals/insiders
Confidence
90%
Value
20/100
Ref P/E 21.59, PEG 3.92, Graham Number $58.45
Positives
- P/E is lower than sector average
Watchpoints
- Price is ~150% above Graham Number
- PEG ratio of 3.92 is excessively high
- Price/Book of 6.48 is steep
Future
30/100
Ref Growth rates
Positives
- Slight positive revenue growth
Watchpoints
- Negative YoY earnings growth (-5.40%)
- Negative Q/Q earnings growth (-6.70%)
Past
85/100
Ref Historical trends
Positives
- Consistent earnings beats (3/4 last 4)
- Long-term stability in earnings delivery
Watchpoints
- 1-year price performance is negative (-10.2%)
Health
65/100
Ref Piotroski F-Score, Current Ratio
Positives
- Piotroski F-Score 6/9 (Stable)
- Manageable Debt/Equity (0.69)
Watchpoints
- Current Ratio (0.72) indicates potential short-term liquidity pressure
Dividend
60/100
Ref Yield 2.92%, Payout 61.88%
Positives
- Consistent dividend yield of 2.92%
Watchpoints
- Payout ratio of 61.88% limits aggressive growth in dividends
Stock Price & Analyst Targets
Real-time price movements and analyst price targets
Current Price
$145.71
Analyst Target
$163.27
Upside/Downside
+12.1%
Multi-Horizon Performance vs Peers
Price momentum across 5Y → 1W horizons for PG and closest competitors.
Updated 2026-04-23
| Company | 5Y | 3Y | 1Y | 6M | 1M | 1W |
|---|---|---|---|---|---|---|
|
PG
The Procter & Gamble Company
Primary
|
+25.1% | -0.0% | -10.2% | -2.9% | +1.8% | +1.8% |
|
KO
The Coca-Cola Company
Peer
|
+63.4% | +28.6% | +8.1% | +9.2% | -0.4% | -0.1% |
|
PM
Philip Morris International Inc.
Peer
|
+153.1% | +89.2% | +25.8% | -7.3% | -1.5% | +1.3% |
|
COST
Costco Wholesale Corporation
Peer
|
+196.5% | +108.9% | +5.9% | +8.0% | -0.6% | +2.3% |
|
PEP
PepsiCo, Inc.
Peer
|
+25.4% | -7.1% | +12.8% | +4.4% | -1.8% | +0.0% |
PG
The Procter & Gamble Company
Primary
5Y
+25.1%
3Y
-0.0%
1Y
-10.2%
6M
-2.9%
1M
+1.8%
1W
+1.8%
KO
The Coca-Cola Company
Peer
5Y
+63.4%
3Y
+28.6%
1Y
+8.1%
6M
+9.2%
1M
-0.4%
1W
-0.1%
PM
Philip Morris International Inc.
Peer
5Y
+153.1%
3Y
+89.2%
1Y
+25.8%
6M
-7.3%
1M
-1.5%
1W
+1.3%
COS
Costco Wholesale Corporation
Peer
5Y
+196.5%
3Y
+108.9%
1Y
+5.9%
6M
+8.0%
1M
-0.6%
1W
+2.3%
PEP
PepsiCo, Inc.
Peer
5Y
+25.4%
3Y
-7.1%
1Y
+12.8%
6M
+4.4%
1M
-1.8%
1W
+0.0%
Positive values indicate cumulative gains over the specified period. Comparables pulled from the same sector to highlight whether momentum is stock-specific or industry-wide.
Historical Performance Trends
Long-term financial metrics and growth patterns
Revenue & Net Income
Profit & Operating Margins
Return on Equity (ROE)
Quarterly Revenue Growth
Historical data shows last 12 quarters (3 years)
Valuation Metrics
Key valuation ratios and pricing indicators
P/E Ratio
21.59
Forward P/E
20.23
PEG Ratio
3.92
P/B Ratio
6.48
P/S Ratio
3.99
EV/Revenue
4.29
EV/EBITDA
14.76
Market Cap
$340.49B
Profitability
Profit margins and return metrics
Profit Margin
19.3%
Operating Margin
26.3%
Gross Margin
51.19%
ROE
31.56%
ROA
10.9%
Growth
Revenue and earnings growth rates
Revenue Growth
+1.5%
Earnings Growth
-5.4%
Q/Q Revenue Growth
+1.49%
Q/Q Earnings Growth
-6.7%
Financial Health
Balance sheet strength and liquidity metrics
Debt/Equity
0.69
Moderate
Current Ratio
0.72
Weak
Quick Ratio
0.47
Poor
Cash/Share
$4.66
Financial Statement Flow
Interactive flow visualization showing how money moves through the company Q4 2025
Revenue
$22.2B
Gross Margin
51.2%
Op. Margin
24.2%
Net Margin
19.4%
Total Assets
$127.3B
Liabilities
$74.0B
Equity
$53.0B
Debt/Equity
1.39x
Operating CF
$5.0B
CapEx
$-1.2B
Free Cash Flow
$3.8B
FCF Yield
77%
Quarterly Earnings History
EPS performance vs analyst estimates
2026-04-24
$N/A
2026-01-22
$1.88
+1.2% surprise
2025-10-24
$1.99
+4.9% surprise
2025-07-29
$1.48
+4.1% surprise
Consumer Defensive Sector Comparison
Comparing PG against 170 companies in the Consumer Defensive sector
(9 bullish, 60 neutral, 101 bearish)
P/E Ratio
21.59
This Stock
vs
37.45
Sector Avg
-42.4%
(Discount)
Return on Equity (ROE)
31.56%
This Stock
vs
-13.91%
Sector Avg
-326.8%
(Below Avg)
Profit Margin
19.3%
This Stock
vs
-7.77%
Sector Avg
-348.3%
(Weaker)
Debt to Equity
0.69
This Stock
vs
1.89
Sector Avg
-63.6%
(Less Debt)
Revenue Growth
1.5%
This Stock
vs
111.74%
Sector Avg
-98.7%
(Slower)
Current Ratio
0.72
This Stock
vs
2.29
Sector Avg
-68.4%
(Weaker)
Similar Companies
Peer comparison within the same industry
| Company | AI Rating | Market Cap | P/E | ROE | Profit Margin | Price | |
|---|---|---|---|---|---|---|---|
|
PG
The Procter & Gamble Company
|
BEARISH | $340.49B | 21.59 | 31.6% | 19.3% | $145.71 | |
|
KO
The Coca-Cola Company
|
BEARISH | $324.71B | 24.82 | 43.3% | 27.3% | $75.44 | Compare |
|
PM
Philip Morris International Inc.
|
BULLISH | $241.95B | 22.17 | -% | 21.6% | $155.43 | Compare |
|
COST
Costco Wholesale Corporation
|
NEUTRAL | $442.28B | 51.82 | 29.7% | 3.0% | $996.43 | Compare |
|
PEP
PepsiCo, Inc.
|
NEUTRAL | $211.67B | 25.81 | 42.8% | 8.8% | $154.85 | Compare |
PG
The Procter &...
BEARISH
Mkt Cap
$340.5B
P/E
21.6
ROE
31.6%
Price
$145.71
Recent Insider Trading
Insider buy and sell transactions from the last 6 months
| Date | Insider | Position | Transaction | Shares | Value |
|---|---|---|---|---|---|
| 2026-03-10 | MCCARTHY CHRISTINE M. | Director | Stock Award | 209 | - |
| 2026-03-10 | PORTMAN ROBERT JONES | Director | Stock Award | 193 | - |
| 2026-03-10 | PORTMAN ROBERT JONES | Director | Stock Award | 49 | - |
| 2026-03-10 | MCEVOY ASHLEY | Director | Stock Award | 161 | - |
| 2026-03-10 | KEMPCZINSKI CHRISTOPHER J | Director | Stock Award | 201 | - |
| 2026-03-10 | JIMENEZ JOSEPH JR | Director | Stock Award | 273 | - |
| 2026-03-10 | ARNOLD CRAIG | Director | Stock Award | 161 | - |
| 2026-02-27 | FRANCISCO MA. FATIMA | Officer | Sale | 5,549 | $917,199 |
| 2026-02-19 | WHALEY SUSAN STREET | Officer | Sale | 1,809 | $288,454 |
| 2026-02-13 | AGUILAR MOSES VICTOR JAVIER | Officer | Sale | 15,169 | $2,461,609 |
| 2026-02-13 | AGUILAR MOSES VICTOR JAVIER | Officer | Option Exercise | 15,169 | $1,381,441 |
| 2026-02-12 | COOMBE GARY A | Officer | Sale | 36,093 | $5,859,002 |
| 2026-02-12 | COOMBE GARY A | Officer | Option Exercise | 36,093 | $2,834,022 |
| 2026-02-12 | MOELLER JON R | Officer and Director | Sale | 173,268 | $28,120,121 |
| 2026-02-12 | MOELLER JON R | Officer and Director | Option Exercise | 173,268 | $19,619,136 |
MCCARTHY CHRISTINE M.
Director
2026-03-10
209 shares
PORTMAN ROBERT JONES
Director
2026-03-10
193 shares
PORTMAN ROBERT JONES
Director
2026-03-10
49 shares
MCEVOY ASHLEY
Director
2026-03-10
161 shares
KEMPCZINSKI CHRISTOPHER J
Director
2026-03-10
201 shares
JIMENEZ JOSEPH JR
Director
2026-03-10
273 shares
ARNOLD CRAIG
Director
2026-03-10
161 shares
FRANCISCO MA. FATIMA
Officer
2026-02-27
5,549 shares
·
$917,199
WHALEY SUSAN STREET
Officer
2026-02-19
1,809 shares
·
$288,454
AGUILAR MOSES VICTOR JAVIER
Officer
2026-02-13
15,169 shares
·
$2,461,609
AGUILAR MOSES VICTOR JAVIER
Officer
2026-02-13
15,169 shares
·
$1,381,441
COOMBE GARY A
Officer
2026-02-12
36,093 shares
·
$5,859,002
COOMBE GARY A
Officer
2026-02-12
36,093 shares
·
$2,834,022
MOELLER JON R
Officer and Director
2026-02-12
173,268 shares
·
$28,120,121
MOELLER JON R
Officer and Director
2026-02-12
173,268 shares
·
$19,619,136
Insider transactions can signal confidence or concerns about company prospects
SEC Filings
Recent regulatory filings from the SEC EDGAR database
8-K
10-Q
8-K
8-K
8-K
8-K
10-Q
8-K
Data sourced from SEC EDGAR. AI summaries generated automatically.
Wall Street Analysts
Professional analyst ratings and price targets
Consensus
BUY
22 analysts
JP Morgan
2026-04-17
Overweight
Overweight
Barclays
2026-04-14
Equal-Weight
Equal-Weight
B of A Securities
2026-04-10
Buy
Buy
Wells Fargo
2026-04-08
Overweight
Overweight
Piper Sandler
2026-04-08
Neutral
Neutral
UBS
2026-04-07
Buy
Buy
Deutsche Bank
2026-03-30
Hold
Hold
TD Cowen
2026-01-27
Buy
Hold
UBS
2026-01-23
Buy
Buy
Wells Fargo
2026-01-23
Overweight
Overweight
Past News Coverage
Recent headlines mentioning PG from our newsroom.
Newest → oldest
No matching news yet.